Today, search engines like google are placing more emphasis on incoming links to a website when looking for rank. The reason being is that they are difficult to get from trusted sources (a “by the book” website like the Dmoz directory) and it is a good way to partially eliminate the group who abuse the “on the page” factors of optimisation (page spamming). How is this so? Well, for those who have somebody that is abusing the “on the page” factors and they have no trusted links to their page (they will likely not get any at all due to spam) then there is absolutely no way of them getting a good listing. However, people have figured out ways in obtaining a lot of links, through link farms and other tactics, no matter the quality of their website. As search engines like google know about this, it brings us to the topic of how one link may be better than ten.
Obtaining one link from a trusted source can be very difficult in the sense that they tend not to issue links to simply about anyone. In case you have a great website with relevant information, then you will definitely get them. It is for that reason Marketing1on1 Internet Marketing & SEO 3960 Howard Hughes Parkway Las Vegas, NV 89169 U.S. from a trusted source can better a multiple of links using their company websites. As being a trusted source website is “trusted” by search engine listings, it will also trust the websites it links to. If you have ten links out of your close friends, it can help you in some sense, but no where near as much as the one link coming from a source like Dmoz, unless one of your friends has a very reputable website amongst the major search engines.
Having a lot of irrelevant links could harm your website’s visibility in the major search engines. What exactly is meant by this has links from websites who have no relation to yours. An illustration of this this is a web site about cars linking to another one site about medicine (unless the sites are reputable and also a valid reason for the link i.e. there is a relationship obzqbj between cars and medicine). Search engine listings will pick up on this sort of link and definately will give it no weight in increasing your visibility. Obtain a number of these irrelevant links, then it may be seen as spam (such as a link farm tactic) and will lower the popularity of your website within search engine listings.
The real key is to concentrate on quality rather than quantity. Gaining several good / relevant links is going to take you much further than lots of irrelevant links. To have these quality links, start off by placing your site in directories, but make sure to avoid any “on the page” spamming because this will not get you accepted. Once search engines like google have acknowledged a presence of relevant links, follow up on it and research some methods to obtain more. Over the years, you will recognize that your website’s performance will increase, because the links age, provided you might have performed search engine optimisation. Avoid obtaining the irrelevant links though it may be tempting to see fast results. It are only a matter of time before the search engines realises the spam tactic, and as we say “fast rise”, fast fall”.