In 1921, Billy Ingram launched a family-owned business with $700 and an idea, selling five-cent, small, square hamburgers so simple to eat, they were dubbed Sliders and sold by the sack. In 2014, Time® Magazine declared our iconic Original Slider® probably the most influential burger of all time. Today our family-owned business sells the same humble, 100 % USDA beef patty with onions and pickle, creating memorable moments for Craver generations everywhere. The only thing much better than polishing off a Sack of Sliders alone, is doing it with friends. Could it get any better than that? White Castle. Since The Crave Is A Powerful Thing®.
White Castle may be best known for that Original Slider®, but America’s first fast-food hamburger chain also serves breakfast items – all day long. Only a few national quick-service restaurant chains can state that!
Cravers who purchase any waffle item, including the mini Belgian waffles, a Belgian waffle Slider, or even a chicken and Belgian waffle Slider – yes, the waffles are very imported from Belgium – can enter White Castle’s “The Winning Waffle” sweepstakes. They just need to visit www.thewinningwaffle.com and follow the instructions to upload their receipt as evidence of a waffle purchase. They’ll play an exciting game to uncover a winning waffle, which could earn them breakfast for any day, every week, per month or even a whole year. One lucky Craver will win a trip for just two to Belgium, home of White Castle’s delicious waffles, where they will tour white castle menu with prices as well as check out a Belgian bakery.
As well as its authentic Belgian waffle items, White Castle’s breakfast menu also includes the initial Slider® with freshly cracked egg and cheese, the breakfast Slider created using a fresh egg, cheese and bacon or sausage, the breakfast toast sandwich and hash brown nibblers. White Castle breakfast menu items are becoming so popular that the new line-up of breakfast sliders was introduced in grocery stores in 2018, and they are available today in freezer aisles nationwide.
“We may have started out being a hamburger company, these days we really are a slider company feeding the tastes of all Cravers,” said Jamie Richardson, White Castle’s vice president. “We know everyone loves to enjoy breakfast not just each morning, but anytime they desire it. That’s why we make our breakfast menu available day and night.”
Through the entire promotional period, which runs from August 29 through November 3, White Castle will even give you a sack of 10 cheese Sliders for just $6.99 ($7.99 in New York and New Jersey restaurants). This promotion is really a continued favorite of White Castle’s core Cravers, who appreciate the outstanding value not forgetting the choice of American, cheddar or jalapeño cheese.
As well as entering the Winning Waffle Sweepstakes, Cravers can also nominate themselves to be immortalized inside the White Castle Cravers Hall of Fame. The boldest and many passionate Cravers are encouraged to submit original stories regarding their memorable moments with White Castle. Winners will receive a trip to White Castle headquarters in Columbus, Ohio, for an official induction ceremony, inclusive of travel, hotel stay and meals. The 2019 class will join hundreds of inducted Hall of Famers from across uuggyi country, including celebrity Cravers including Kal Penn and John Cho of Harold and Kumar Head to white castle, rock icon Alice Cooper, comic book pioneer Stan Lee and award-winning fashion designer Telfar Clemens. Entries for your 2019 class will likely be accepted through Sept. 30, 2019, and can be submitted at whitecastle.com/CHOF.
White Castle, America’s first fast-food hamburger chain located in Columbus, Ohio, has been making Bold Moves™ as a family-owned business for more than 98 years. Cravers on the go can access sweet deals and put a pick-up order at any time inside the official White Castle app (iTunes App Store or Google Play) or in the frozen aisle with a grocery store in your area.